Most Businesses Don’t Fail Because of Bad Ideas. They Fail Because of Bad Execution.
Harvard Business Review estimates that over 70% of strategic initiatives fail. Not because the ideas were wrong. Not because the leaders weren’t smart. Not because people didn’t care. They fail because execution breaks down.
But you already know this because you’ve likely experienced this first-hand:
That strategy retreat binder collecting dust on the shelf.
The ambitious 90-day plan that quietly fell apart by week six.
The “all hands” meeting that created energy but no movement.
The gnawing sense that what got you here won’t get you there.
If you’re leading a $500K–$5M service business, you don’t have the luxury of execution failure.
The stakes are too high:
Margins. Team confidence. Market position. Your own capacity.
And yet… most weeks, you’re left feeling more like the bottleneck than the leader.
The business needs clarity.
The team needs direction.
You need breathing room.
That’s why we built…
Levership: The Strategic Operating System for Founder-Led Businesses
“In 30 minutes, they found us $70,000. We now are doing more in a week than we were doing in a month”
Sydney Vanderpool
SydFit Heath Centre
Most business builders come to Levership for systems.
What they leave with is repeatable clarity across every stage of growth.
They:
Develop a cadence for leadership and accountability and stop carrying the entire business on their back.
Shift from working in the business to working on the business to create long-term value instead of being stuck in daily execution.
Learn to make decisions with confidence and stop losing sleep over what the “right move” is.
Spot blind spots before they become business-threatening issues and prevent costly mistakes instead of fixing them after they happen.
Become part of a network of smart, high-caliber leaders that think at a higher level, challenge assumptions, and make better decisions.
“I thought I was joining for strategy.
I stayed because it changed how I lead.”
The Part You Didn’t Know You Needed
“I don’t think I realized how little I knew about how my business worked. Now I really understand where to look for the answers in the numbers of what my business tells me. That has helped me make some big decisions about where we are headed in the future.”
Laura Lundquist
Zoomers Physiotherapy
Why Now?
Because waiting is the risk.
What most clients say before joining:
“I just need to fix this one thing first.”
What they realize later:
“I was fixing the wrong things.”
If you’re already making hard decisions, don’t do it alone.
Levership is how you translate your vision into a solid, repeatable structure that sets your business up for sustainable growth.
Work with people who’ve actually run businesses
Levership was created by people who’ve actually scaled real businesses — not just advised them from the sidelines.
Chris Johnston is the CEO of Levership
He’s doubled revenue as a CEO, led national sales at Microsoft Canada, and helped dozens of founders turn complexity into clarity.
His superpower? Translating vision into structure — without the ego.
Matt & Mark Symes, co-founders of Levership and Symplicity Designs,
have led transformations across construction, CPG, education, and tech — scaling companies from $20M to $180M+ and turning fractured teams into aligned leadership engines.
Their systems form the backbone of the Levership methodology.
This isn’t a personality-driven brand.
It’s a values-led team that shows up with calm, clarity, and strategic depth to help you scale with confidence.
"We were really struggling to grow the business and become more efficient. Matt's team came in and identified all kinds of areas for improvement. Once we had processes in place, we knew which direction the ship was going and we weren’t steering off course."
Nicola MacNaughton
Occupational Concepts (Exited)
This starts with a free, no-pressure conversation.
Chris will unpack what’s working, what’s not, and whether Levership makes sense.
🚫 No pushy sales
🚫 No canned pitch
✅ Just a conversation that gives you strategic clarity